Go here for: A variety of Detroit Lions T-shirts, sweatshirts, hats and beanies. While Born in Detroit co-owner Anthony Tomey ...

From sustainable jewelry to custom streetwear and classic trading cards, fans can buy many things to show their Lions pride in Detroit.

Wright, a 62-year-old Lions fan with a penchant for tutus, has achieved almost celebrity status for the elaborate and ...

As the Lions' Saturday playoff game approaches, here's a look at Lansing area businesses where you can get game day gear, ...

As the Detroit Lions embark on their playoff run, local retailers are expanding their offerings and are seeing increased ...

The Douglas Road Elementary fourth grader created a design that is helping raise money for Aidan Hutchinson's foundation to ...

With support from Dan Campbell, the Lions’ wildly popular head coach, Detroit Army’s apparel has emerged as an unlikely ...

You've got the game tickets (if you're lucky). Plans to order a Honolulu blue-themed pizza. Maybe even some postgame bakery desserts after taking a peek at the Amon-Ra St. Brown headstand cake.

What once represented a tiny portion of Premier Pet Supply's sales has now turned into an unexpected source of revenue: sales of Detroit Lions jerseys, hoodies, T-shirts and bandanas, all for pets.

Go here for: A variety of Detroit Lions T-shirts, sweatshirts, hats and beanies. While Born in Detroit co-owner Anthony Tomey said the company is prepared to meet demand, Born in Detroit has sold ...